Social Media Engagement Decline 2025: Instagram, LinkedIn, and Threads See Lower Interaction
A new report highlights a social media engagement decline in 2025 across several major platforms. The analysis reviewed millions of…
X Product Ads Linked to Product Mentions in Posts
X product ads are being tested as a new advertising feature on the social media platform X. The system connects…
Meta AI Smart Glasses Investigation Begins in the US and UK
Meta AI smart glasses are now under investigation by regulators in the United States and the United Kingdom. Authorities are…
Meta AI Data Centers and Their Role in the U.S. Economy
Meta states that its AI data centers are contributing to economic activity in the United States. The company says these…
TikTok Ad Campaigns Influence Movie Ticket Purchases
TikTok ad campaigns are helping drive movie ticket purchases as studios use the platform to promote theatrical releases. Short-form video…
Meta to Allow Rival AI Chatbots on WhatsApp in EU
Meta will allow rival AI chatbots on WhatsApp in the European Union after pressure from regulators. The change follows an…
Snapchat Research Provides Insight Into Movie Marketing
Snapchat released new research examining how its users interact with movies and television content. The study was conducted with the…
TikTok End-to-End Message Encryption Decision Explained
TikTok confirmed that TikTok end-to-end message encryption will not be added to its direct messaging system. The company explained that…
Snapchat B2B Marketing Research Highlights Business Influence
A new report examines the role of Snapchat B2B marketing in reaching professional audiences. The research explains how the platform…
YouTube Updates Payment Activity Overview in Studio
YouTube has introduced updates to its payment activity overview in YouTube Studio. The change provides creators with clearer information about…
Meta Updates Ad Metrics to Align With Other Platforms
Meta has updated its ad metrics to align with measurement standards used across other digital platforms. The update affects advertising…
X EU Users Decline Reported in Latest Transparency Filing
The X EU users decline became clear in the platform’s latest transparency report submitted under the European Union’s Digital Services…
Meta AI Shopping Chatbot Test Begins in the United States
The Meta AI shopping chatbot test is being conducted with a limited number of users in the United States. Meta…
X Paid Partnership Tags for Sponsored Content
X paid partnership tags are now available for creators publishing sponsored posts on the platform. X, formerly known as Twitter,…
TikTok as a Search Engine Gains Popularity in the U.S.
TikTok as a search engine is now used by nearly half of U.S. consumers. New survey data shows 49% of…
LinkedIn Verification Partner Concerns Over Persona
LinkedIn verification partner concerns have surfaced following reports about its third-party identity provider, Persona. LinkedIn uses Persona to support parts…
Instagram Thumbnail Editing Added to Profile Grid Controls
Instagram thumbnail editing has been introduced to give users more control over how posts appear in their profile grid. The…
Instagram Content Scheduling Expanded to All Public Users
Instagram content scheduling is now available to all users with public accounts. The platform has removed the previous restriction that…
X Topic Feed Filter Rolls Out in Experimental Test
The X topic feed filter is being tested as a new option within the For You timeline. The feature allows…
Pinterest Shopping Templates Tip Sheet Released for Marketers
Pinterest shopping templates tip sheet has been published to guide brands on improving product-focused creative. The document provides recommendations for…