Google Introduces New Shopping Features Ahead of the 2026 Holiday Season
Google is preparing for the holiday shopping rush with new features designed to help consumers find better deals and manage…
Google Expands Data Manager With New AI-Powered Advertising and Measurement Tools
Google is expanding its advertising data infrastructure with a fresh set of updates to Google Data Manager. These changes give…
Google Expands AI Image and Video Tools With New Gemini Features
Google is giving creators, marketers and everyday users more ways to work with AI-generated visuals, while also making video much…
Google Expands Demand Gen Ads With Direct Messaging and Travel Recommendations
Google is adding more action-focused features to Demand Gen campaigns, giving advertisers new ways to connect with potential customers across…
Google Makes Search Ads A/B Testing Easier as AI Max Gets New Experiment Tools
Google is taking some of the friction out of advertising experiments. Marketers can now more easily conduct Google Search Ads…
Google Lowers Search Profile Requirements, Opening the Feature to More Creators
Google is making its relatively new Search Profiles feature a lot less exclusive. The company has reportedly lowered the audience…
Google Adds New AI Tools to Google Ads and Analytics
Google is pushing more AI directly into the everyday work of advertisers, and this time the changes are landing across…
Google Ads Revenue Climbs as Gemini AI and World Cup Interest Lift YouTube
When looking at Google ads revenue, it’s clear that Google’s advertising business had plenty working in its favour during the…
Google Images Gets Pinterest-Style Redesign as Visual Discovery Becomes the New Search
Google Images has spent years doing one thing exceptionally well: helping people find images after typing a search. Now, a…
Google Expands Ad Frequency Controls for Video Campaign Groups
Google is giving advertisers a little more breathing room inside video campaigns. Not in a flashy way. No major redesign.…
Google Adds AI Disclosure Labels for Ads Created With Generative AI
Google is adding new AI disclosure tools for ads, giving users more information when generative artificial intelligence has been used…
Google Adds AI Video Remix Tool to Google Photos
Google Photos Is Getting More AI Video Editing Power Google is adding another AI feature to Google Photos, and this…
Google Adds New Features to Video Reach and Video View Campaigns
Google is adding more features to its Video Reach and Video View campaigns, giving advertisers a better look at what…
Google Adds AI Guidance to Demand Gen Campaigns
Google is strengthening its advertising tools with new AI guidance for Demand Gen campaigns. This gives marketers more ways to…
Google Says Generative AI Is Creating a New Language for Marketing and Creativity at Cannes Lions 2026
Generative AI is no longer just a tool for speeding up repetitive marketing tasks. According to Google’s Laura O’Connell, Head…
Google Adds Gemini-Powered AI Assistant to Ad Manager
Google is expanding its use of artificial intelligence in advertising with the launch of a new AI-powered assistant. This assistant…
X Adds Google Tag Manager Integration to Simplify Ad Tracking for Marketers
X is making campaign tracking easier for advertisers with a new Google Tag Manager integration inside X Ads Manager. The…
Google and Walmart Connect Partner to Improve Ad Measurement
Google is strengthening its advertising tools through a new partnership with Walmart Connect, giving brands more ways to understand how…
Google Tests Search Profiles for Creators and Publishers
Google is testing a new Search feature that could give creators, publishers, and brands a more visible presence inside Google…
Google moves to address publisher concerns about AI Overviews and referral traffic
Google is taking new steps to address publisher concerns about the impact of AI Overviews on referral traffic from Search.…